Consumer Insights Specialist
As a Consumer Insights Specialist, Marta works to uncover trends and research consumer habits to help craft more effective campaigns for clients. And while it’s not part of her job description, she’s our resident Googling expert: ask her anything, and she can find an answer online. Marta’s experienced in both quantitative and qualitative research, leading focus groups, survey studies and intercepts. A Woodbury, MN, native, Marta was raised in an entrepreneurial family with a passion for solving business problems. She graduated from the University of Northwestern – St. Paul with a degree in Marketing. She also has a background in healthcare marketing and research with previous experience in the Global Market Intelligence department at St. Jude Medical.