Vice President of Digital
For someone who’s immersed in all things digital, Laura sure is great to work with in real life. As our VP of Digital, Laura is a leader and a mentor for our team who constantly pushes to keep L&S on the forefront of innovation, from social media to email marketing and website development. She joined L&S in 2006 and has expertly led strategies for key clients like South Dakota Tourism, Deadwood, Black Hills Central Reservations and more. Laura is Google Ads and Analytics certified, serves on the EmBe marketing board and graduated from Leadership South Dakota, where she currently heads up their alumni board. Laura graduated from South Dakota State University with a BS in Journalism and Advertising and is still a frequent guest lecturer on campus.