
Matt Hammer
Director of Research
With nearly 20 years of research experience across marketing and academic, Matt helps our team dig deeper and think more strategically in his role as Director of Research. Matt’s team conducts primary research studies, analyzes data and helps our clients make sense of the metrics that matter. His significant brand strategy experience and guidance has helped L&S develop award-winning work for education, tourism, safety and foodservice clients. Matt’s a frequent speaker at conferences around the country including the Montana Governor’s Conference on Tourism, National Outdoor Recreation Conference, Texas Transportation Forum and more. He holds bachelor’s and master’s degrees from the University of South Dakota and serves on the board for Immunize South Dakota.