L&S Earns 31 Addy Awards

Lawrence & Schiller received 31 awards from the South Dakota Advertising Federation at the 52nd annual ADDY Awards. For the second year in a row, L&S was awarded more than any other agency that entered the advertising competition.

Not only are we extremely proud of our team, we are thankful for our nine clients represented at the ADDY’S – Liv Hospitality, Midco, Sanford Health, South Dakota Department of Public Safety, South Dakota Lottery, South Dakota Office of Highway Safety, South Dakota Tourism, Taco John’s International and The City of Pierre.

Our very own Mark Glissendorf also received the Silver Medal Award for his 30 plus years of service and dedication to the advertising industry. What a night to celebrate! See our complete list of ADDY’S winners below.

BEST OF SHOW

Sanford Health

• National campaign for Lorraine Cross Award

South Dakota Tourism

• Television advertising campaign for My Great Place

BEST OF CLASS

South Dakota Office of Highway Safety

• Out-of-home installation for “Shattered Future” Car Installation

Sanford Health

• Photography for Lorraine Cross Award
• National campaign for Lorraine Cross Award

South Dakota Tourism

• Magazine advertising for My Great Place – Giant Step

The City of Pierre

• Rich media unit for Pierre Hunting Gamification

 JUDGES CHOICE AWARD

South Dakota Office of Highway Safety

• Advertising industry self-promotion for Mission Zero RFP

GOLD WINNERS

Liv Hospitality

• Out-of-home installation for Air Duct Beers Taps

Midco

• National television spot for TiVo Dad

Sanford Health

• Website for Lorraine Cross Award
• Photography for Lorraine Cross Award
• National campaign for Lorraine Cross Award

South Dakota Office of Highway Safety

• Advertising industry self-promotion for Mission Zero RFP
• TV Campaign for “15 Minutes A Night”
• Out-of-home installation for “Shattered Future” Car Installation
• Online video for “Lesson Learned”

South Dakota Tourism

• Magazine advertising for My Great Place – Giant Step
• Email for Travel Insights Email Campaign
• Magazine advertising for My Great Place – In State
• National consumer campaign for My Great Place
• Television advertising campaign for My Great Place
• National television single spot for My Great Place

Taco John’s International

• Out-of-home guerilla marketing for Taco Trophy

The City of Pierre

• Rich media unit for Pierre Hunting Gamification

SILVER WINNERS

Midco

• National television campaign for Gig Library, Gig Museum, Gig House
• National television spot Gig Library

South Dakota Department of Public Safety

• Interactive webpage for SD Crash Analysis Tool

South Dakota Lottery

• Magazine advertising for Holiday
• Television advertising for Lucky for Life

South Dakota Office of Highway Safety

• Out-of-home installation for “Make It Click” Mall Doors

Finalists from the evening will go on to compete in the District 8 American Advertising Awards, the nation’s largest advertising competition.