Kristy Laue

Vice President of Creative

Kristy is a seasoned copywriter and creative director with nearly 20 years of experience creating strategic, award-winning campaigns. As VP of Creative, Kristy leads creative strategy, professional development and innovation for our 20-person team of writers, designers, editors and cinematographers. The best part of her day is seeing their talent at work. Outside of L&S, Kristy’s passionate about nurturing great work and young talent. She serves as a judge for the American Advertising Awards, Telly Awards and the Effie Awards; mentors elementary school students through the TeamMates program; serves as board president for Mosaic Arts & Events, and is an adjunct instructor at South Dakota State University.