VP of Creative
A copywriter by trade, Kristy has balanced her love of writing and problem solving with a passion for creating strategic, award-winning campaigns for more than 16 years. As VP of Creative, Kristy heads up our creative department, coaching our writing, video and design teams. In addition to working with clients like Sanford Health, SCHEELS and South Dakota Tourism, Kristy is Hubspot content marketing certified and serves on judging councils for the Telly and Effie Awards. Prior to joining L&S, Kristy worked in marketing at SDN Communications and Daktronics, and earned her degree in advertising from South Dakota State University.